Brief → Match → Activate → Measure

How it works

From marketing brief to verified movement.

PayPerKM coordinates the business, approved vehicle network, campaign creative and verification layer in one managed workflow.

The campaign lifecycle

Five steps.
One accountable platform.

  1. Business creates and funds a campaignObjective, area, schedule, vehicle mix, budget and creative are reviewed.
  2. Eligible vehicles are matchedAvailability, preferences and campaign suitability are considered.
  3. Campaign media is installedAn approved physical campaign identity is bound to the selected vehicle.
  4. Normal driving is verifiedConsented phone and BLE evidence is evaluated against campaign rules.
  5. Qualifying kilometres are postedAccepted distance reduces campaign funds, informs reporting and accrues driver earnings.
Not every kilometre qualifies. A qualifying kilometre must satisfy campaign, geography, time, funding, BLE, device, vehicle, driver and fraud requirements.

Explore the model

Choose your side of the marketplace.